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Influencers promote almost anything on social media from holidays to makeup to discount codes, and even fertility apps. Our feeds are flooded with #ad posts from influencers who are “loving†a recently released product. But how much trust should we put into a #sponsored post? Especially when that product is contraception. I am usually blasé about Instagram influencers. They’re pretty harmless when it comes to promoting Dior’s latest lipstick for a 10 percent cut. However, some influencers on social media don’t know enough about a certain product that they’re promoting, which could be why companies are so attracted to them.…
This story continues at The Next Web
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