YouTube wants a larger piece of the streaming music pie than it’s currently earned, so it’s come up with an audacious plan that you’re going to hate – and it involves more ads. In an interview at SXSW, YouTube’s global head of music, Lyor Cohen, said that people who listen to plenty of music on the platform will encounter more ads between tracks. The idea is to annoy users by bombarding them with ads, so that they consider subscribing to the upcoming music service it’s working on. Cohen noted that this is part of a larger strategy to get people…
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