Samsung launches new phone-to-phone ‘switch’ app to lure iPhone users

Samsung wants to make it effortless to ditch your old smartphone and switch to one of its new Galaxy handsets. To this end, the company is launching a new transfer app that enables users to freely move content from their old phone to any recent Galaxy device. What is particularly handy about the new Smart Switch technology is that it supports transfers from any phone and operating system.   Among other things, the new phone-to-phone service promises to make it possible to seamlessly transfer your custom setup to your new Galaxy device and move precious content like photos, videos and…

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